EXECUTIVE LEADERSHIP
Executive Leadership is responsible for setting NBXL’s strategic vision, overseeing league operations, and guiding the organization’s long-term growth. Working alongside the Basketball Operations team and Advisory Board, Executive Leadership is committed to building a world-class professional basketball league and global sports and entertainment platform.
Christian Villar is the Founder, Chairman, and Sole Owner of NBXL, founder of The Pros Brand, and creator of Winning Where It Matters®—a philosophy, mindset, and lifestyle centered on defining and achieving success on your own terms.
For more than two decades, Villar has worked across professional sports, business development, branding, media production, athlete representation, consulting, and entrepreneurship. His vision has evolved from building a single basketball team into creating a fully integrated sports and entertainment ecosystem that includes a global professional basketball league, a direct-to-consumer streaming platform, an apparel brand, original programming, international events, and community initiatives.
After graduating from Seton Hall University with a Master’s Degree in Public Administration and a Bachelor’s Degree in Social and Behavioral Sciences, with honors and minors in Psychology and Business Administration, Villar pursued a professional basketball career overseas. Upon returning to the United States, he founded the NJ-PROS in 2009, serving as both founder and player while transforming the organization from a local basketball team into a nationally recognized and internationally respected professional basketball organization.
Under Villar’s leadership, NBXL has established relationships with internationally recognized business executives, sports leaders, entrepreneurs, and strategic advisors while developing partnerships and initiatives across the United States, the Caribbean, the Middle East, and beyond. The league’s vision is to become a global destination for professional basketball while providing family- and faith-based sports entertainment through its own direct-to-fan platform.
Today, Villar oversees every aspect of NBXL, including league operations, business strategy, media production, global partnerships, team development, branding, technology, and long-term international expansion.
ADVISORY BOARD
NBXL’s Advisory Board brings together accomplished leaders in professional sports, global business, finance, branding, and international development. Their collective experience provides strategic guidance that supports the league’s long-term vision, governance, and global growth.
Basketball Operations
Our Basketball Operations team is responsible for the competitive vision of NBXL, providing leadership in coaching, player development, talent evaluation, and basketball strategy to help deliver a world-class professional basketball experience.